Organization Building

 

Building a Larger Base

You need a base for a movement. Our Organization Building allows you to identify those who share your interests and do so cost effectively. This program is designed to take one seed and generate a forest of growth that can sustain itself over time. Once you find those who share your interests, it will be important to keep them engaged in the process. In this case, our program helps you do both: broaden and maintain the base. this is what we do:  

We develop a call program that will identify supporters. from there, we can determine which of those voters want to volunteer. Once we know who will volunteer, we can identify people in the base who can become team leaders. the next step is to compile email lists so that you can create a stronger web based communications program.

Collaboration
Working with you, we evaluate the various groups of people with whom your message(s) will resonate. We compile the databases of those people and add to it as more information is generated from the program.

Scripting
Working with you, we develop effective scripts, consider various voices to consider gender, tone and so forth to determine the best voice or voices to carry your message. To maintain effectiveness, we will adjust the message and delivery depending upon the environment (i.e. testing the impact of our message and considering how (if applicable) other entities or organizations are impacting our messages.

Auto Call Press 1Technology
When we place the calls to your target groups, we are delivering a message and asking the people to take action. The action is to press 1 to register interest in what we are saying. When they do so, we measure the level of interest, and provide them a number of ways to become involved. This can include becoming a general supporter, a volunteer, a strong supporter who wants to lead a team of volunteers and so forth. The longer the program runs, the greater the effectiveness. It would not be uncommon for large enterprise campaigns to run weeks to months. This is especially the case for a statewide or regional call program.

Reporting and Accountability
A strong believer in metrics and accountability, we provide clients regular updated reports regarding the programs impact and effectiveness. The data from the calls can then be transmitted to for additional communications and outreach (i.e. Direct Mail, Door-to-Door Canvassing, Phone Call Programs, Web Communications, etc.).