Research Services

 

Understanding Yourself & Others

We provide a detailed review of your issue, candidacy or your opponent. Working with you, we will identify issues we will seek to better understand, narratives that will need to be tested, and means of collecting data.

Surveys
Using our Auto Call programs, we place calls to obtain information from people and utilize push button technology to allow callers to register their level of interest regarding various questions, issues as well as provide us valuable demographic information (i.e. gender, age, ethnicity, etc.) that will better help tailor messages for your campaign. Participants' responses are measured to give us an better understanding of who supports and issue or candidacy and why. Live calls can augment or supplant the auto calls at any time.

Additionally, we can develop a live call program to augment of supplant the auto call survey. With both auto and live call programs, you will receive cross tabulations of each question to show you have various demographic groups responded to the questions. This information allows you to better target your messaging to various groups of people.

Opposition Research
We collect information from public and private sources, conduct interviews and can develop a report tailored to your needs. Our team of researchers includes former members of the press, and campaign researchers who understand narratives and the research results can be utilized for and against your cause or candidacy.